Online Shopping Behavior-Free-Samples for Students-Myassignment

Question: Discuss about the online shopping behavior. Answer: Online shopping is a much developed phenomena in the current world. The online shopping behavior of the consumers are directly related to e-stores, logistics support, product characteristics, websites technological characteristics, information characteristic and home page presentation. The consumer behavior towards traditional and current online shopping is different. The traditional shopping is more influenced by the social, cultural and personal factors compared to online shopping. However, a customer not always buys a product because of usefulness or needs, but also because of its value or how much it is worthy of buying. Online shopping has become a very common phenomenon in current days. It is to be noted that online shopping provides more satisfaction to the modern day consumers who seeks convenience and speed, both at the same time. Even it can also link up with the traditional sale and promotion methods. With the same, it is also to be mentioned that the importance of using o nline store is still depending on the type of product and services that are in demand among the consumer. However, internet has broadened the communication platform in the market by taking into consideration the way how people can get easy access to their products by simply sitting over there places and accessing their desktop, notebook or mobile phone. The enormous content accessible on the wide range of online shopping sites as well as the ability of the users to access that content; controls the overall experience of the users.